FDA has outlined how pharmaceutical companies should use social media for promoting their health and medical products. One of them is to use social media with some character space limitation to present the benefits and risk of RX medical devices and drugs. Secondly is that the FDA has ordered companies to proactively address an inaccuracies done by third parties on social media. Where do you think such guidelines would lead for the pharmaceutical world? Check out the source for the full story.
Source: Pharmaexec
