Bianchi Public Relations, Inc. offers tips to professional service firms on how to improve their social media marketing strategies next year. Among these tips, include posting media coverage to show earned credibility and increase impact on audience. It is also encouraged for professional service firms to focus on LinkedIn because this is where professionals interact. You can follow your target audience and connect with them instantly.
Service professionals should be more engaging to their clients are followers in social media by focusing on their audience and what they need and how they need it. Post visual contents because they are more engaging than texts.
Source: PR News Wire