Social media is one of the powerful marketing tools today. To make it work for your small business, you read on the following tips:
First, identify which social media is the most effective for you by listing down the ones that generate more views and traffics to your website. Next is to make use of Facebook on your advantage by posting relevant and engaging content. If you have a Twitter account, check on it regularly. Find interesting people to follow in Pinterest and Instagram for your visual postings and keep your LinkedIn updated for business relations. Lastly, have everything checked regularly.
Source: Business 2 Community