A recent social media hoax has caused a stir among the journalism community. Jake Berlin, owner of a company called RealBerlin Entertainment, posted on Twitter about being arrested for posting about running off the field during a football game. It turned out the he was just pulling a social media prank hoping to gain re-tweets.
Without proper research on the matter, the media reacted and sensationalized the story. Eventually, Berlin was smug about the whole thing and got thousands of re-tweets and a few trending days. Looks like a bright future for his company if he kept on pulling off juicy social media hoaxes.
Source: Network World