Proofpoint revealed that about 40 percent of accounts posing to represent large companies on Facebook and about 20 percent on Twitter are not authorized. The study revealed how rising the threats are to top brands and companies because there are many people or groups that pretend to be them. Based from the same study, about 330 unaffiliated accounts are advertising points and gifts to giveaway. To fight such threats, Proofpoint suggest companies to map their social footprint so they can ensure that only trusted sources are able to post updates. Read the full story.
Source: Biz Journals
