The Internet can make or break your business brand – and no brand is exceptional. Huge companies like Apple, Dairy Queen, Home Depot and PF Chang’s have reported cases of security breaches. As a small-time business, how could you protect your brand? First, members of the team must be aware and they must know what to do about it. Next is to widen your network. Do not use only one social media platform. Third, as they always say, use a complicated password and keep it safe. The fourth guide is to ensure that every message reflect corporate values.
Still, you must be ready with a plan B —because it happens.