Social media is a very effective campaign tool today. With a simple hashtag, you can put your campaign on the map and get seen by your target audience. But there are effective ways to make social media work for your benefits.
First, you need to establish the objective of your campaign and focus on it. Next, you need to choose a social media platform to use – this is usually the network that your target market usually uses. Third, make an effort to engage and respond to your followers. Fourth, put on your banner brand and let the clients see it. And fifth, analyze the result.
Source: Business 2 Community
