With the most recent blog from Richard Branson, he offered six tips on how you to use social medias. He clearly indicated how Virgin Unite together with some other non-profit organizations is utilizing social media as a way to send their messages across. Many believe that these tips are also good for businesses across the market. He said that you have to tell people stories, be creative, you have to choose the right channel, be truthful, work together, and have fun. He also included a bonus tip saying that you should do it yourself.